KSU - Coles WebMBA Commercial

The Coles School of Business at Kennesaw State University is an exceptional program, and their online MBA program is no exception. Their value proposition was perfect—a top quality MBA for a great price and on a flexible schedule. Unfortunately, enrollment numbers weren’t meeting expectations, so they brought the Good Bear team in to produce a commercial spot to increase visibility of the program. The response has been an incredible 40% increase in WebMBA enrollment, representing a roughly 17,600% ROI on their investment with us to date!